What is a Digital Leasing Agent?

The pandemic greatly accelerated digital innovation for the multifamily industry. And if you’ve been following the latest trends, you know that AI digital leasing agents are leading properties to increased efficiencies and solving staffing challenges at scale.

With more digital leasing assistants available to the multifamily industry than ever before, how do you know which is best? Not a surprisingly, we know that ACE, a digital leasing assistant powered by the experts at LeaseHawk, tops the competition—here’s why…

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What Does It Take to be Multifamily’s Best Digital Leasing Agent?

Omnichannel

ACE will answer leasing questions via voice, text, or chat conversations. ACE will provide pricing and availability, answer leasing questions, schedule tours, and collect contact information for follow-up. ACE uses advanced AI that continuously learns and improves over time.

Available Everywhere

Prospects can engage ACE from any online ad source that supports hyperlinks, including social media profiles, Google My Business, ILS listings, and even email autoresponders and signatures. Prospects can talk, text, or chat with ACE to get all their leasing questions answered, schedule tours, and request follow-up from someone on the team.

Always On

Marketing campaigns that encourage prospects to call the leasing office are a waste if no one answers the phone. In 2021, over 50% of phone calls were not answered. ACE will answer all calls, 24/7, resulting in more effective marketing campaigns that generate more scheduled tours with qualified prospects.

Fully Integrated

ACE has over nearly 50 integrations with major PMS and CRM systems, allowing leasing agents to manage ACE leads and tours via current processes. No need to learn another system. Our agnostic approach to supporting all major technology platforms is a differentiator between LeaseHawk and platform vendors whose solutions only work with their platform.

Trained for Multifamily

LeaseHawk leverages AI to transcribe and analyze calls. The results provide our clients with insights to differentiate prospects from general call volume. We’ve learned this is a crucial process for properties. It allows our clients to maximize their marketing budgets to prospect-generating ad sources and prioritize prospects first for follow-up.

We leveraged the data from the millions of call transcriptions to train our digital leasing agent. ACE is the only bot in the industry trained using the data and learnings from millions of actual multifamily phone calls. This gives ACE the power to make human-like connections with your prospects and continuously get smarter over time.

Best in Class Support with White Glove Setup

When you become a LeaseHawk client, our staff of multifamily experts are with you every step of the way. Our dedicated team members are committed to help you achieve your leasing goals. Plus, with LeaseHawk’s white glove setup, you can have ACE implemented in as little as 24 hours for your property.

Developed by Industry Leaders

Our mission started with, Founder and CEO, Mike Mueller’s vision to bring emerging technologies to the multifamily industry.

More than 25 years ago, he envisioned leveraging the telephone by calling 258-RENT to access apartment information. He was among the first to visualize how the Internet could change the way owners and managers marketed apartments and founded AllApartments.com, one of the industry’s first Apartment Listing Services (ILS). It is now under Move.com, a subsidiary of News Corp., a public company. This success led Mike to the creation of VaultWare, the industry’s first online apartment reservation system, which was acquired by MRI.

His original vision came full circle in 2012 when Mueller founded LeaseHawk and acquired a telephony platform from CallSource with the idea of creating a better customer experience by offering the cutting-edge solutions found in other industries.

Over the last 10 years, we have tracked and recorded over 111 million calls, witnessed a staggering number of calls missed—nearly 50 percent, and identified 26 million prospects for management companies.

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Ready to add a Digital Leasing Agent to Your Properties?

Put ACE to work for your properties. Our team is ready to help you add a digital leasing agent—it may just be the best onsite hire you make this year. Contact us to schedule your demo today.